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Investors, please do not try to build another on Facebook!

During the global recession of lottery prizes are still big winners for people still need to invest millions of dollars or euros or any currency of a commercial Internet remains one of the most attractive investment directions. Now is very difficult to create a competitive and successful e-shop web design studio, management of online services project or any other affiliate site because of fierce competition. Some contractors are always trying to create social networks like Facebook, MySpace, Bebo, but not the majority. Does that mean that nobody can replicate the success Twitter and Facebook, which began with a small budget? Probably not, but only 1 in 100 attempts succeed.

What are the chances of success all this? Let's see this big social networks offer people:

* Many of the contacts to choose the different countries, speaking languages;
* Lots of interest to discuss the use of social networking tools such as micro-blogging, groups, forums, social bookmarking, file sharing, etc.
* Communication functions unified for all members;
* The generic forms of marketing and advertising;
* Parts of the possible uses of other applications (widgets) to meet specific needs.

When people have the general interests of communication with people in the world in general and the specific language for large Social networks are the best solution. Nobody can beat Facebook and MySpace in traffic, and to satisfy the thirst for communication. Yet the need for communication in the local circle. Example Hyves.nl is the social network in the Netherlands, which is more popular than Facebook or MySpace. Here is a brief presentation that illustrates the local networks MySpace Facebook use.

The new hype of the WWW is Twitter – the only platform for micro-blogging service with many more around. Twitter is enormous, but not last ever, because of Twitter clones. Someone counted more than 200 sites Twitter and in different countries. This shows the power of local services like social networks giant. If anyone has a spare million dollars, it should consider creating a local social network in your country or region (eg, success regional social networks is Netlog.com – one of the most popular social networks in Europe.) Of course, almost no free market competition (I doubt there is big market in Zimbabwe, where people do not have electricity, let alone not computers and the Internet), it is useful to analyze the market first.

If you look at the list of social networks, we Another clearly see an interesting approach – the interest based social networks. This is the main competitor to the big social networks because they can not provide interface for all tastes. All they can do is allow other players to be installed to the profile and management of personal and painful messy space (see the profiles of MySpace). The social network based on the interest can be international, which can be easily tested in some local markets first, and then launched internationally. Who makes management easier and more efficient investment.

What could be the main interest of the people to be transferred to the virtual space as a social network with relationships with friends, update status, blogs, photos, video sharing, bookmarking features, groups and cats, etc? Classmates, meetings, blogs, job search are the main attraction for many people, but there are still other areas.

Let's review personally. Russian blue cat I participate in social networks and for cat lovers UnitedCats.com (local country, of course). If I want to leave the network choose a new social network CuteAsHell pets in general. Why I like this social networking site Facebook in Russian blue cats with the group nearly 300 members? Because it has very nice features for lovers of cats as virtual gifts (all types of cat toys and equipment This makes this feature unique gift), image voting is called "Pat the Cat "blog can be written in the name of a cat or a landlord very interesting to read. So I know that some participants in this community are the breeders of cats I really can help if my cat falls ill or can not understand her character. No MySpace or Facebook can not give me that.

I can travel a bit, so that participating social network of travelers WYAN.com where people share their views on the country visits and day trips of course stock photos sites interest. That can easily decide where to go and what to see. I can always share my plans and can even make friends in this country to deal with once you get and hear another story about the country instead of the guides say. Probably I'm having a hard time looking for similar information on Facebook and Myspace.

As a professional, I have my profile on LinkedIn and participate in discussions of local professionals as well as global standards. Here I can share my professionalism, participate in discussions on specific issues related to the job. Here you can find another job, or find contractors for my business plan. Have you ever seen people organize their curriculum vitae and resume to Facebook or MySpace? I did not.

As you can see the benefits of social networks are great for sharing personal interests and establishing communication between people with similar common interests. On Facebook I always see my friends talking about things that interest me, or do not understand (listen Developers – if not in the IT market as their language is gibberish.) For the sake of social network that always understand what my colleagues are talking.

The Investors should consider whether there are interests that are not well covered. For example pet social network market is pretty saturated as some people made serious investments. But perhaps cyclists social network would remain a fine return on investment? There is always profitable markets join golfers, amateur cooking, photography, poker players, etc that should be studied and some social networks to competition created unique instruments. Technologically, it is very difficult because there are systems many open source with huge collections of social networking addons.

Another important feature of the new media must be free to adopt new trends in the case of Twitter as emerging phenomena in the coming years. Status updates are so popular (as SMS Mobile world) that every social network should have this role and in some cases, should be better developed to meet the needs of specific interest. For example poker players in the Community house card icons talk about their hands, but Twitter may not have all the icons. So maybe Twitter clone poker could FTsweat related provide this function? Careful attention should be given to internal messaging system, it can become very powerful communication tool and marketing. Check MySpace for example. They have 125 million active users of the internal mail system and once going to build a webmail service, will automatically become the third largest provider of email in the world. Based on the network of social interest can not be better email service Gmail or Yahoo, but useful some items may keep some of the members by internal mail to outer space social networking.

The creation of social networking is not enough. All social networks should have other applications to third party websites – the widget and applications for iPhone and mobile-G and all other types of new mobile devices can not use the computer for communication. Without them, all social networks are doomed to failure sooner or later. But enough of this for the future.

In summary. If you are an investor, if Please consider the creation of local interest or narrow-based social network to kick your ass on Facebook and MySpace. It is not impossible. It's better than lose money by creating more than Facebook and MySpace.

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